MANSHIP SCHOOL OF MASS COMMUNICATION

At the Manship School of Mass Communication, we provide the next generation of media and policy leaders with the knowledge and resources they need to make an impact. Our students are prepared to lead the conversation in public relations, social media, sports journalism, political communication, and digital advertising, telling the world’s stories with passion and purpose.

Your support ensures our students have access to scholarships and experiential learning opportunities, including the following:

• Our public relations students implement robust, real-world campaigns for national contests, such as the Bateman Case Study Competition, where our 2023 team competed against 48 universities to place third in the nation for its “Plug In LSU” media literacy campaign.
• Our journalism and political communication students fill coverage gaps resulting from the national shortage of full-time statehouse reporters through our Statehouse Bureau, where they cover the Louisiana Legislature for 90 news outlets around the state.
• Our Cold Case Project students shed light on unsolved cases from the civil rights era through investigative reporting and analysis. In 2023, they won a national investigative reporting prize for stories re-examining the shooting deaths of two Southern University students by a sheriff’s deputy in 1972.

Additionally, students may have difficulty accessing professional training opportunities in national media centers (e.g., New York; Los Angeles; Washington, D.C.) without support for transaction costs associated with lodging and travel. Gifts to our Excellence Fund support these critical initiatives. Your generosity enables us to continue this critical work.